Seller Resources

Why List With Friedman Realty Associates?

By always putting our clients' needs and goals first, we ensure that our clients have the best possible experience and the best financial outcome in the sale of their home. We market homes to thousands of realtors and private individuals in Arizona, nationally and internationally, and we strive to serve you with integrity, knowledge, and results.

Deciding to sell your home is a tremendous financial and emotional decision. Choosing Friedman Realty Associates, an established and trusted real estate company, can help turn this stressful, confusing process into a stress-free transaction. Using our services means you can focus on moving on to the next step and a new lifestyle without worrying about the hassle of selling your current home.

"Ted or Lana were always available at a moment’s notice to guide and support us as unexpected factors arose. Above all, we developed a genuine friendship that continues today based on their trustworthiness, reliability and following-through at every level. We highly recommend this hardworking, dedicated couple and their team for any and all of your real estate needs." – Lois & Bill P.

Planning to Sell Your Home

Preparing & Staging Your Home

We work through this very important step with you, giving you advice based on our experience and knowledge. As much as possible, you want your home to look as good as a model. Most homes need an assessment of the condition of the paint, carpeting, walls, flooring, repairs needed, landscaping and clutter.  We bring in a complementary stager who can guide you to create a fresh, open, spacious feeling. The difference between a staged home and an unstaged home can translate to thousands of dollars in the sale price.

Clutter often makes rooms seem smaller and distracts buyers from focusing on the features of the home itself. Overwhelming decorating features may keep a buyer from being able to envision the rooms of your home as their own. This may require storing some of your possessions and rearranging others.  Sometimes we bring in items that finish the look of your home.  This is the time to recognize that you are truly moving on and that you need to let go and view your home, instead, through buyers’ eyes.

Setting the Price

We have the expertise and knowledge to guide you to determine at what price your home should go on the market. Request your home evaluation today!

Marketing Your Home

Creative and target marketing gets the job done! We combine traditional tools and the latest technology—including Facebook marketing and other social media—narrated virtual tours, professional photography, video, new home listing alerts, newspaper advertising, open houses, realtor tours, a plethora of websites including our own website, Multiple Listing Service (MLS), our long-standing client and community relationships, and much more to showcase and sell your home!

Selling Your Home

The Sale Process

Having us in your corner when an offer on your home is submitted is especially important in negotiations.  Price, closing date, occupancy date, inclusions, exclusions, and home warranty are many of the typical negotiation points. Using our experience & knowledge we get satisfying results for you. As a smaller office, we have our Designated Broker, Ted Friedman, with over 30 years of full-time, consecutive years in the real estate trenches, involved and/or available for consultation in key aspects of all of our negotiations.

We immediately arrange for the seller to update their Seller’s Property Disclosure (BINSR) and to order an insurance report (the CLUE Report) indicating whether or not there have been any insurance claims on the home in the past five years. These are provided for the buyers’s review. 

Inspections will be conducted by inspectors hired by the Buyer. The main one is the whole-house inspection (the inspection), including a pool or spa on the property. In metro Phoenix there is typically also a termite inspection. Other types of inspections could include a mold inspection. An appraisal will be ordered by the buyer’s lender, if the buyer is financing the purchase of the home. When paying cash, a buyer may or may not decide to have an appraisal but we do encourage having one. Inspections and the appraisal are paid for by the buyer. Several days prior to Close of Escrow the buyer returns for a final inspection to determine that the home is in as good a condition as at the beginning of the purchase process and that any repairs that were done, per the inspection, have been completed.

The Closing Process

Before the home is legally transferred to the buyer, the closing process must occur. During this phase, the buyer will sign the mortgage documents if he is getting a loan, pay closing costs, and sign various other legal documents. If paying cash the buyer will either provide a cashier’s check for the amount shown on the HUD 1 or have the amount wire-transferred to the title company.  You, the seller, will have some closing costs, also, to pay for at the closing or to be covered from your proceeds from the sale. Because Arizona is an “Escrow State” closings here are somewhat different that in many other states.

What Is an Escrow State?

Depending on the state you are buying residential property in, you would use one of two main types of real estate closings.  The more widely-known type of closing involves buyer and seller and other involved parties meeting at the closing table with the buyer and the seller signing the documents. The keys, property title, and money are exchanged. That event is known as “the closing”.

Arizona, however, is an escrow state so everything takes place in advance of close of escrow. The buyer and the seller typically do not sit down at a closing table together; buyer and seller each meet with the escrow officer individually. Everything is completed in advance, whether days or hours in advance of close of escrow—signing of documents and submittal of funds (cashier’s check or wire transfer) to an escrow account.  “Close of Escrow” takes place once the funds have cleared and the recording of the sale happens with the appropriate county (Maricopa County).

Meet Ted & Lana

Friedman Realty Associates is an independent real estate brokerage built by broker Ted Friedman and his wife, Lana, along with agents Bob Woods, Staci Lor, and Associate Broker Linda Depaolo—working collaboratively to anticipate market shifts and trends, incorporate the latest technology, and maximize their outreach and global resources to ensure they have the greatest possible impact on the sellers’ market. With over three decades of real estate experience, the team at Friedman Realty Associates is fully prepared to meet and address your every real estate question, concern, and need.

Ted and Lana were first drawn to the Phoenix area in 2001, relocating from Denver, where both worked as licensed REALTORS™. They discovered the Vistancia communities and the adventure of active adult living in 2004. In 2005, they opened their Arizona brokerage to share their love of living in in these family and active adult communities with their clients.

Contact Friedman Realty Associates at 623-476-2491 with any questions or concerns you may have. We’re always available and looking forward you helping you with any of your real estate needs!

Questions? Just Ask!

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